Address: 1107 1st Avenue #907, Seattle WA 98101
Property Type: Condominium | Beds/Baths: 1/1.5
Square Feet: 820 | Year Built: 1983
Sold Price: $469,000
Challenges:
- Previously listed with another broker at an overpriced value
- Overbuilt with numerous custom finish upgrades
- An abundance of competing homes for sale
- Unique home for a specific type of buyer
Solutions:
- Consultation on price supported by area active and sold comparables
- Use of HDR photography to best illustrate the home’s exquisite details
- Fluid marketing direction and strong collaboration with the client
- Creative marketing descriptions illustrating the home’s unique lifestyle experience
- Strategic, integrated on and offline advertising and marketing campaign
- Inclusion on Pike Place Market Foundation’s 2010 urban condo tour
Even during peak sales season, Downtown Seattle’s 2010 condo market was saturated with inventory, including other available units in the same building as our clients’. Setting a reasonable list price as well as setting this home apart from a marketing standpoint were entirely crucial.
Creativity is our strong suit. We managed to hold the single largest open house of our career. On a warm June Sunday afternoon, we were fortunate enough to have 350+ people through our listing as part of the Pike Place Market Foundation’s urban condo tour. Within two weeks we received a reasonable offer from that niche buyer who had fallen head over heels in love with this beautiful but very specifically finished home.
Our clients enjoy and benefit from having two brokers with marketing savvy. We have a proven track record of bringing out the best in a home to market its unique features and engage with potential buyers.
Ready to sell? Let us help you succeed in this market. For a consultation, call on us 866.766.7325
